July 12, 2018
Amazon policy implies that product listings are usually available to all sellers who have identical products for sale. This leads to the appearance of so-called “gray’” (unfaithful) dealers, who [...]Read more How To Deal With Unauthorized Sellers On Amazon
June 19, 2018
The new Amazon Transparency Program is a great tool for those brands who are eager to build consumer trust. It is a tracking retailer agnostic service, which protects both brands and their [...]Read more Amazon Transparency Program For Brand Protection
May 21, 2018
Up until now, it is likely that Google has been your top priority in eCommerce. However, focusing on Amazon listing optimization nowadays is critical for most brands that want to succeed in an [...]Read more Amazon Listing Optimization or How to Help Your Products Stand Out
April 30, 2018
The greatest benefit of selling on Amazon is the wonderful opportunity to use FBA (Fulfillment by Amazon), which Amazon provides to all third-party retailers. Nowadays practically everyone can [...]Read more Commingled vs Non-Commingled FBA inventory
April 1, 2018
The Amazon Early Reviewer Program is a program that offers an effective and easy way for brands to generate their first reviews for new products by encouraging recent buyers to share their [...]Read more What Is The Amazon Early Reviewer Program And How Does It Effect Sales?
February 20, 2018
In his book, Rational Optimist, Matt Ridley argues that the ability to transact commerce or trade lies at the core of human progress. Without trade there would be no division of labor and without [...]Read more Third Party Resellers – the Phoenicians of the 21st Century?
January 9, 2018
Amazon Premium A+ content (also called A++ content) is a relatively new feature available to Amazon vendors. It has a lot in common with the standard A+ in its aim to increase conversions and [...]Read more Amazon Premium A+ Content – 5 Frequently Asked Questions
December 20, 2017
Brick and mortar retail is dead! Long live eCommerce! The new age of retail is coming! Every retailer cringes a little when they see these headlines. There is no doubt – the retail [...]Read more Power To The Brands – Revolution In The Age Of Marketplaces
July 22, 2017
For anyone not familiar with Greek mythology, Achilles was the famous warrior of the Trojan War. He was invulnerable except for his heel. Amazon seems to have the perfect strategy. Early on the [...]Read more Is “Lowest Price At All Costs” An Achilles Heel Of Amazon Strategy?