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The giant named Amazon has recently released a beta-version of measurement solution that allows tracking sales and traffic from all off-Amazon advertising efforts: Facebook or Google, newsletter, [...]

Amazon recently introduced a new marketing tool called Manage Your Experiments (MYE) that will allow vendors improve their listings performance. Now Amazon wants you to take more optimized [...]

Earlier this year Amazon announced its new feature called Amazon Brand Dashboard and allowing sellers registered with Brand Registry to keep an eye on their brands’ performance. Amazon Brand [...]

Amazon as a giant in online retail business doesn’t slow down and continues inventing new ways of customers’ engagement in a shopping activity. Meet a new Amazon marketing tool – Amazon Posts [...]

Ebay offers several ways to promote a product. You can read about direct advertising of products on eBay here. In this article we’ll reveal you other ways of encouraging customers to buy more of [...]

Walmart continues to seize the e-commerce sphere steadily and confidently. Nowadays it is considered to be a real giant not only in brick-and-mortar trade but also in online sales sector after [...]

There are lots of ways to promote a product on Amazon. But besides Amazon there are other marketplaces that have impressive selling statistics like eBay and Walmart. Today we are going to shed [...]

Amazon offers several ways to promote a brand and advertise products. The Amazon Store is one of the newest advertising options that lets sellers showcase their brand story and products. It is [...]

Amazon recently announced its new counterfeit program called Project Zero. For years Amazon has been blamed for excessive forged products sold by unfaithful sellers. As a result, the [...]

Recently Amazon has changed the name of their advertising tools from Amazon Marketing Services (AMS) and Amazon Advertising Platform (AAP) to the simplified “Amazon Advertising.” Coinciding with [...]