Amazon Introduces Coupon Fee Reimbursement for New FBA Products
Amazon Introduces Coupon Fee Reimbursement for New FBA Products
Limited-Time Opportunity: $0.60 Coupon Fee Reimbursement for New FBA Products
Amazon is offering sellers an exciting promotion to help drive early sales for newly launched Fulfilled by Amazon (FBA) products. From now through January 31, 2025, sellers will receive an automatic reimbursement of the $0.60-per-redemption coupon fee for eligible coupons applied to new FBA listings.
Key Promotion Details:
✅ Eligibility
The reimbursement applies exclusively to FBA offers for new products that first became buyable on Amazon after November 2, 2024.
✅ Reimbursement Process
Sellers don’t need to take any extra steps—reimbursements will be automatically credited to their Seller Central accounts by February 28, 2025.
Why Use Coupons for New Products on Amazon?
Coupons are a powerful tool for sellers looking to build early sales momentum for newly launched products. By increasing product discoverability and sales conversion rates, coupons can help attract customers more effectively and give your product a competitive edge during its initial launch phase.
Benefits for New Products:
Unlike existing products, new FBA products are exempted from the usual requirement of having prior sales history to run a coupon. This makes it easier than ever to promote new items and start generating sales quickly.
✔ Ease of UseSellers can quickly create coupons in Seller Central to begin leveraging this promotion. For a step-by-step guide and details about eligibility requirements, visit the Create a Coupon page.
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Amazon FBA Fees 2025: Updates to US Referral and FBA Fees
Amazon FBA Fees 2025: Updates to US Referral and FBA Fees
Amazon FBA Fees in 2025: No Changes Expected
The annual announcement of Amazon FBA fee updates often brings a mix of anticipation and apprehension for sellers.
For 2025, however, the news is comforting – after a challenging 2024, where many sellers faced operational adjustments and increased complexities, there will be no increases to referral and FBA fees, nor any introduction of new fee types. Amazon is offering sellers not only stability but also new benefits and reduced fees in certain areas, making the coming year an opportunity to refocus on growth and success.
Reduced FBA Fees for Large, Bulky Items
For sellers dealing with large or bulky products, there’s good news. Effective January 15, 2025, inbound placement service fees for these items will decrease by an average of $0.58 per unit for shipments requiring minimal splits.
Fee Waivers for New Parent ASINs
Another cost-saving initiative focuses on new parent ASINs. For products that qualify under the FBA New Selection Program, inbound placement service fees will be waived for up to 100 units per ASIN.
This waiver applies to shipments created between December 1, 2024, and March 31, 2025, giving sellers a head start in introducing fresh inventory without incurring additional costs.
Incentives for Adding Certain Product Selections in Amazon
Starting January 15, 2025, Amazon will enhance the New Seller Incentives and FBA New Selection programs by offering time-bound discounts aimed at targeted product categories. These discounts focus on everyday essentials, high-demand items with limited selection, and popular brands with opportunities for greater global availability.
Sellers eligible for this program will find details and regularly refreshed discounts on the Seller Benefits page.
A Positive Outlook for 2025
The road for Amazon sellers is never without challenges. Still, the absence of FBA fee hikes in 2025, combined with new cost-saving measures and incentives, creates an atmosphere of potential.
With costs stabilizing and Amazon’s ongoing commitment to innovation, sellers can look forward to a more predictable and supportive selling environment. While the competition will remain tough, taking advantage of these changes and focusing on the fundamentals could lead to a stronger, more prosperous year for Amazon sellers.
Summary of Amazon FBA Changes 2025
✅ Reduced Fees for Bulky Items: Starting January 15, 2025, inbound placement service fees for large, bulky products will decrease by an average of $0.58 per unit for shipments with minimal splits.
✅ Fee Waivers for New Parent ASINs: New parent ASINs qualifying under the FBA New Selection Program will have their inbound placement service fees waived for up to 100 units per ASIN. This applies to shipments created between December 1, 2024, and March 31, 2025.
✅ New Selection Incentives: Enhanced discounts will be available through the New Seller Incentives and FBA New Selection programs starting January 15, 2025. These time-limited discounts aim to boost growth in product categories such as everyday essentials, high-demand items with limited selection, and popular brands. Details and updated discounts will be accessible on the Seller Benefits page.
Other News
November 28, 2024
November 11, 2024
November 11, 2024
GET IN TOUCH WITH US
Ready to boost your earnings?
Just fill in the form, and let our specialists take care of the rest. Now, let’s delve into what comes next:
- We familiarize ourselves with your business needs
Upon our initial discussion, we initiate an in-depth examination of your business needs, competitors, and industry. We conduct a thorough audit to create a fully tailored proposal.
- We develop a strategy
Based on the research, our specialists will create personalized recommendations outlining how your business can enhance its revenue.
- We develop an SOW
Our Scope of Work will encompass pricing details, timelines, a comprehensive overview of what a partnership with WebyCorp entails, and how we will contribute to the growth of your business.