Amazon MAP Monitoring
Proactive MAP Policy Enforcement & Violation Management for Amazon Sellers
ENSURE PRICE COMPLIANCE WITH OUR AMAZON MAP MONITORING SERVICES
MAP violations can occur for various reasons, such as resellers undercutting intentionally for a competitive advantage or simply not knowing the manufacturer’s MAP policies. Tracking reseller price violations is crucial because they can harm brand value, create channel conflicts, and lead to a price war that impacts all sellers negatively.
At Weby Corp, we offer expert-tier Amazon MAP monitoring and MAP enforcement monitoring to keep your sellers in check and ensure your MAP policy is respected across all platforms.
Get in touch with us and start protecting your brand’s value and market position today.
WHAT WE DO WITHIN MAP VIOLATION & ENFORCEMENT SERVICES
With our carefully crafted software and expert team, Weby Corp promises to spot every MAP violator with exceptional accuracy. We’re committed to helping your brand enforce its MAP policy effectively and without any compromises.
Locate
MAP Violators
We guarantee 100% data accuracy through a combination of automation, analytics, and human intelligence.
Provide
Comprehensive Reports
We offer real-time multi-channel pricing data on violators for policy modifications or other actions on the brand’s side.
Contact
MAP Violators
We handle initial warning emails, follow-ups, and final notices, making the process hassle-free for you.
MONITORING AND ENFORCING MAP POLICIES
1. Set Up a Clear MAP Policy
Begin by establishing a detailed and enforceable policy. Clearly outline the products covered, the rules for minimum advertised price monitoring, and the actions you’ll take against non-compliance, such as warnings or account restrictions.
Communicate this policy to all your sellers upfront to minimize future issues.
2. Monitor Pricing Consistently
Invest in advanced tools for map monitoring to automate the tracking process. Use these tools to continuously gather data on advertised prices across platforms.
Advanced solutions, like those offered by Weby Corp, ensure precise map violation tracking by identifying both unauthorized sellers and policy breaches in real time.
3. Address Violations Quickly
When a map enforcement issue arises, act fast. Start with a formal yet collaborative approach by
If the issue persists, escalate actions progressively, such as suspending sales rights or taking legal measures for repeat offenders.
Weby Corp can handle these communications, saving you time and effort while ensuring a professional response.
4. Analyze and Strengthen Policies
Use insights from advertised price monitoring reports to refine your MAP strategy. Data on repeated violations or pricing trends can highlight the need for adjustments.
By maintaining a strong and adaptable policy, you reduce future breaches and protect your brand’s reputation.
WHY MAP ENFORCEMENT IS IMPORTANT
Minimum Advertised Price (MAP) policies are agreements between suppliers and retailers that set the lowest price at which a product can be advertised. Ignoring MAP guidelines can have severe consequences: it can harm a brand’s image, limit innovation for manufacturers, and disadvantage smaller retailers, resulting in a less competitive market. Where Amazon prioritizes a free and competitive marketplace without formally acknowledging MAP policies, Weby Corp serves as your vigilant ally. We assist in maintaining consistent pricing across all channels, building customer trust and loyalty, and ensuring healthy profit margins for manufacturers and retailers. At Weby Corp, we excel in MAP enforcement services by tracking and addressing violations using advanced technology and human oversight. Our approach safeguards your brand, encourages fair competition, and strengthens retailer relationships. |
THE HORIZON YOUR BRAND CAN REACH WITH US
Brand Appeal for Dealers
Price integrity makes your brand more attractive to reputable dealers
E-commerce Market Control
Your products are consistently advertised at fair prices across all platforms
Marketing Power Boost
Consistent pricing equals consistent messaging, doubling the impact of every marketing move
Sales Boost
With a strong MAP policy enforcement partner, your sales increase as confidence in your brand’s value grows
HOW IT WORKS
First, we request a complete list of products needing MAP violation monitoring. Next, we set regular intervals for updates and report generation.
Our team closely monitors MAP violations, offering detailed reports. Reports can focus on individual resellers or span channels for a comprehensive view of your brand’s online pricing.
When a MAP violation is detected, we engage with violating resellers. This involves sending warning emails, follow-up emails, and final notices to enforce your MAP policy.
Based on our findings, we provide customized recommendations on adjusting your current policy or creating a stronger one. Our goal is not just to address violations, but also to foster a culture that deters future breaches.
PROTECT
YOUR BRAND’S INTEGRITY AND PROPEL YOUR MARKET POSITION WITH OUR MAP VIOLATION & ENFORCEMENT SERVICES
Our team will safeguard your brand’s integrity by ensuring consistent pricing across all platforms
FAQ
A MAP (Minimum Advertised Price) violation happens when a product is advertised or sold on Amazon below the manufacturer's set minimum price. This can harm brand value, create unfair competition, and disrupt market balance among retailers.
Amazon itself does not enforce MAP policies as it prioritizes maintaining a competitive marketplace. Enforcement of MAP is typically the responsibility of the brand or manufacturer to monitor and manage through agreements with their retailers and distributors.
Brands can monitor MAP violations on Amazon by using automated tools and turn to an Amazon services agency such as Weby Corp for help. MAP monitoring and policy enforcement can be time-consuming, even with software, so it can be more beneficial for a brand to entrust locating and communicating with violating resellers to an agency.
Upon identifying a MAP violation, a brand should first verify the breach with documentation. Then, communicate directly with the violator for voluntary compliance, followed by stricter enforcement actions such as terminating the retailer’s right to sell the product if necessary. Legal action can also be considered for persistent offenders.
The Brand Growth Accelerator toolset is a cutting-edge data collection and assessment platform that allows brands to gather vast amounts of data in real time. This toolset facilitates quick access to key performance data across different market segments with just a few clicks, enabling brands to effectively monitor and enforce their MAP policies by providing comprehensive insights into market dynamics and pricing trends. Learn more here.
