Amazon FBA Fees 2025: Updates to US Referral and FBA Fees
Amazon FBA Fees in 2025: No Changes Expected
The annual announcement of Amazon FBA fee updates often brings a mix of anticipation and apprehension for sellers.
For 2025, however, the news is comforting – after a challenging 2024, where many sellers faced operational adjustments and increased complexities, there will be no increases to referral and FBA fees, nor any introduction of new fee types. Amazon is offering sellers not only stability but also new benefits and reduced fees in certain areas, making the coming year an opportunity to refocus on growth and success.
Reduced FBA Fees for Large, Bulky Items
For sellers dealing with large or bulky products, there’s good news. Effective January 15, 2025, inbound placement service fees for these items will decrease by an average of $0.58 per unit for shipments requiring minimal splits.
Fee Waivers for New Parent ASINs
Another cost-saving initiative focuses on new parent ASINs. For products that qualify under the FBA New Selection Program, inbound placement service fees will be waived for up to 100 units per ASIN.
This waiver applies to shipments created between December 1, 2024, and March 31, 2025, giving sellers a head start in introducing fresh inventory without incurring additional costs.
Incentives for Adding Certain Product Selections in Amazon
Starting January 15, 2025, Amazon will enhance the New Seller Incentives and FBA New Selection programs by offering time-bound discounts aimed at targeted product categories. These discounts focus on everyday essentials, high-demand items with limited selection, and popular brands with opportunities for greater global availability.
Sellers eligible for this program will find details and regularly refreshed discounts on the Seller Benefits page.
A Positive Outlook for 2025
The road for Amazon sellers is never without challenges. Still, the absence of FBA fee hikes in 2025, combined with new cost-saving measures and incentives, creates an atmosphere of potential.
With costs stabilizing and Amazon’s ongoing commitment to innovation, sellers can look forward to a more predictable and supportive selling environment. While the competition will remain tough, taking advantage of these changes and focusing on the fundamentals could lead to a stronger, more prosperous year for Amazon sellers.
Summary of Amazon FBA Changes 2025
✅ Reduced Fees for Bulky Items: Starting January 15, 2025, inbound placement service fees for large, bulky products will decrease by an average of $0.58 per unit for shipments with minimal splits.
✅ Fee Waivers for New Parent ASINs: New parent ASINs qualifying under the FBA New Selection Program will have their inbound placement service fees waived for up to 100 units per ASIN. This applies to shipments created between December 1, 2024, and March 31, 2025.
✅ New Selection Incentives: Enhanced discounts will be available through the New Seller Incentives and FBA New Selection programs starting January 15, 2025. These time-limited discounts aim to boost growth in product categories such as everyday essentials, high-demand items with limited selection, and popular brands. Details and updated discounts will be accessible on the Seller Benefits page.
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