Amazon Introduces Coupon Fee Reimbursement for New FBA Products
Limited-Time Opportunity: $0.60 Coupon Fee Reimbursement for New FBA Products
Amazon is offering sellers an exciting promotion to help drive early sales for newly launched Fulfilled by Amazon (FBA) products. From now through January 31, 2025, sellers will receive an automatic reimbursement of the $0.60-per-redemption coupon fee for eligible coupons applied to new FBA listings.
Key Promotion Details:
✅ Eligibility
The reimbursement applies exclusively to FBA offers for new products that first became buyable on Amazon after November 2, 2024.
✅ Reimbursement Process
Sellers don’t need to take any extra steps—reimbursements will be automatically credited to their Seller Central accounts by February 28, 2025.
Why Use Coupons for New Products on Amazon?
Coupons are a powerful tool for sellers looking to build early sales momentum for newly launched products. By increasing product discoverability and sales conversion rates, coupons can help attract customers more effectively and give your product a competitive edge during its initial launch phase.
Benefits for New Products:
Unlike existing products, new FBA products are exempted from the usual requirement of having prior sales history to run a coupon. This makes it easier than ever to promote new items and start generating sales quickly.
✔ Ease of UseSellers can quickly create coupons in Seller Central to begin leveraging this promotion. For a step-by-step guide and details about eligibility requirements, visit the Create a Coupon page.
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